You can track form submissions, app downloads, purchases, phone calls, and store visits. You can also track more advanced events such as when a person sees your ad but doesn’t click it, then visits your site at a later date to make a purchase.
Conversion tracking is essential for optimizing your sales funnels.
We can install a tag for tracking Google and YouTube ads, a pixel for tracking Facebook and Instagram ads, and a variable phone number for tracking calls. We can recommend what events we should track based on your business goals, and we can track as many events as needed.
If you plan to manage your ad campaigns independently, we can show you how to gain insights and draw conclusions from the data. We can also teach you how to think about adapting your ads, sales funnel, and website in response to the data you see.
PASS clients are equipped with the proper tools to measure the success of their website. We provide all the resources you need to track your user’s activity and engagement with your products and website.